One premium
limited edition
numbered t-shirt
almost weekly.

Upside Down is the only way I can succinctly describe a world in which 25 hedge fund managers are paid a sum that would employ 680,000 entry-level teachers. The person in the swing is supported by an infrastructure (the tree) grown of violence (the bomb). I think of that person as your average first-world citizen living in a waking dream powered by fast food value menus, Dancing With The Stars, NASCAR and the NFL (all streaming in high definition).

It’s notable that this shirt is the first 200 Nipples shirt we will sell at flat pricing ($29) and with free shipping (every order, every location, worldwide). It’s a big change and you can read more about it here. The short story is that we’ve had a lot people ask for flat pricing, it will allow us to keep doing what we’re doing and now people who want the higher numbers can get them. We’re shipping free because at flat pricing we can afford to.

“Upside Down” goes on sale on the home page April 12th, 2010 at 12:00am (US CST). Enjoy…

If you like this shirt, let us know in the comments. If you hate it, tell us why. The more feedback we get, the better.

Is there a better way to remind yourself of daily opportunities to grow as a person than splaying a little pop art across your chest? Maybe, but we’re sure this is a pretty good one. Oh, right: so you can’t actually wear it everyday? Well, you could always buy seven. (Or at least 14 of you could.)

This completely appropriate design marks a watershed moment in 200nipples history. We’re entering a new phase of growth and rolling out a lot features and quality improvements for you over the next 8 months. If you want to have a say in them you can . (5 minutes or less.)

200nipples has been around for 2 years years and sort of limped along with my sister, Scott and I doing this as a hobby. We’ve had ups and downs and been supported by an awesome core group of fans. Not to discredit them (we love and depend on you) and also not to put it too bluntly, but sh*t just got real.

We’ve taken on a fourth partner who’s now in charge of fulfillment and we’ve all three renewed our commitment to the project. This site is either going to become a real business in 2010 or it will go away.

Yada… yada… yada… what’s that mean for you guys, right? Well it means a lot of things, all good:

• A new website with less bugs, added features and a more streamlined checkout process.
• One design a week instead of once a month.
• Our ship time has been cut to one week instead of three.
• All designs now feature a discreet 200nipples logo and have been designed specifically for 200nipples and you won’t find them anywhere else.
• This blog will update daily with links and commentary on the intersection of design, technology, art and commerce
• Along with a host of other great features rolling out through October 2010…

So this is the perfect shirt to kick off our new initiative. We hope you like it and we’re excited to improve our product for you guys over the rest of the year.

“Grow Every Day” goes on sale on the home page March 1st, 2010 at 12:00am (US CST). Enjoy…

If you like this shirt, let us know in the comments. If you hate it, tell us why. The more feedback we get, the better.